Guinness: Tipping Point

Read more about the advert on CR Blog.

Credits:
Agency - Abbott Mead Vickers BBDO (London, UK)
Creatives - Angus MacAdam, Paul Jordan
Agency Producer - Carol Powell
Production - MJZ (Argentina)
Director - Nicolai Fuglsig
MJZ Executive Producer - Debbie Turner
MJZ Producer - Nell Jordan, Suza Horvat
Domino Experts - Weijers Domino Productions
Director of Photography - Ellen Kuras
Music - Spanish Dance No. 6 composed by Enrique Granados
Actors - The vast majority of the cast was from the local village and surrounding areas


Via: CR Blog

The Economist

Read the article here.

Credits:
Agency: AMV BBDO, London (UK)
Illustration: Seymour Chwast, Geoff McFetridge, Fine 'n' Dandy, Matthew Green, Non-Format, Mick Marston


Via: CR Blog

Choice FM: Kill the Gun

"Gary Walker and Huw Williams, senior directors at AMV BBDO, said: Unlike Hollywood films, bullets don't leave perfectly clean symmetrical holes, they leave big gaping wounds in kids faces, bodies, arms and legs. If this little film makes just one kid think twice about picking up a gun, then it's a start."

Credits:
Agency: AMV BBDO, London (UK)

Via: The Hidden Persuader/Brand Republic

Howler Monkeys

Credits:
Agency: AMV BBDO, London (UK)
Creatives: Jez, Prabs
Production: Biscuit@Independent, London (UK)
Director: Steve Rogers

Via: glossy