Powered by Blogger.
Showing posts with label new media. Show all posts
Showing posts with label new media. Show all posts

Smoke Signals

Wednesday, October 3, 2007






The clouds, one of which was sited outside the Watershed media center on the city’s waterfront and the other in a disused cathedral in Park Place, combined the ancient practice of smoke signaling with the distinctly twenty-first century communications platform of SMS messaging. “Participants engage in a collective act of writing space through the use of light as a virtual writing machine onto ephemeral plumes of smoke,” explain Minimaforms. In other words, onlookers can text messages which are then displayed using light projected into plumes of smoke. Their texts “are fed through dynamic coding that recognizes, archives and plays back a real time visualization. This visualization is then grafted onto trajectories of smoke that form a dynamic ephemeral field that is affected by all external forces in the space of performance. Through turbulence the smoke writes or erases the grafting of the inputted text.”

Read the full article at CR Blog


Via: CR Blog

Neue Farben Lauter Lichter

Monday, September 24, 2007



Drive-by flash animation projections by Atrin Klimat, Boris Reznicek, Jan Jürjens, Michael Peters, Maximilian Pilarczyk, students at the university of applied sciences in Berlin.


Via: swissmiss

Ecko Red

Monday, August 27, 2007



Marc Ecko wants to promote his roots and love for graffiti. Digital citylights are created that consists of an LCD and a bluetooth interface. People will get the possibility to access the citylight via bluetooth with their cell phones and spray their own graffiti with the cursor of their phone.

Credits:
Advertising School: Design Factory International, Germany
Tutor: Michael Hoinkes (He Said She Said)
Creative: Benjamin Busse

Via: adgoodness / Ads of the World

Carlsberg: Litter

Wednesday, July 18, 2007



£5000 in £10 and £20 notes were individually dropped around the streets of London with a removable sticker that read, Carlsberg don’t do litter. But if they did it would probably be the best litter in the world’.

Credits:
Agency: Saatchi & Saatchi London (UK)
Creative Directors: Kate Stanners, Richard Denney, Dave Henderson
Creatives: Rob Porteous, Dave Henderson


Via:
Adverbox / best ads on tv

Human Joysticks

Monday, June 4, 2007



The debut of interactive crowd gaming in movie theaters. Captured opening weekend of Spider Man 3 in Los Angeles. Created by SS+K in collaboration with Brand Experience Lab for msnbc.com.

Via: Clube de Criativos de Portugal

Smart Brabus: Bridge

Thursday, May 31, 2007



Credits:
Agency: BBDO Düsseldorf (Germany)
Creative Directors: Sebastian Hardieck, Ton Hollander
Art Director: Jake Shaw
Copywriter: Stephan Schäfer
Photographer: Rainer Rudolf

Via: Ads of the World

Nissan 350Z / Eyes

Tuesday, May 8, 2007



In a busy street in Paris plastic eyes were left on the pavement beside a Nissan 350Z.
The concept: So impressive, your eyes fall to the ground. Very nice and cost effective guerrilla action by TBWA/Paris.


Credits:
Agency: TBWA/Paris

Memorial Zebra Crossing

Friday, May 4, 2007



Credits:
Agency: Draft FCB Lisbon (Portugal)
Creative Directors: Luís Silva Dias
Duarte Pinheiro de Melo
Art Director: Hélder Romão
Copywriter: Filipe Graça

Rodenstock Eyewear: Giant Banana Peel


A sculpture made by the Berlin artist Stefan von Essen which looks like a giant bana peel, was set in various shopping malls. Wearing bifocal glasses by Rodenstock you can’t overlook a slippery banana peel on the street.

Credits:
Agency: Serviceplan, München/Hamburg (Germany)
Creative Directors: Ekki Frenkler
Bernd Huesmann
Sabine Brugge
Art Directors: Sandra Loibl
Sybille Stempel
Copywriter: Thorsten Voigt
Sculpture: Stefan von Essen
Photography: Henning Maier-Jantzen

Via: Ads of the World

Head full of ideas

Thursday, May 3, 2007




Ad reads: "Head full of ideas and no job? - www.jobscout24.de"

Credits:
Agency: Serviceplan München/Hamburg, Germany
Artist: Steavan von Essen

Via: Invisible Red

Chocolate Outdoor

Tuesday, April 10, 2007



A British chocolatier Thorntons created an 860 pound (390kg) pure chocolate billboard in London that was 14.5 ft by 9.5 ft large and made from 10 chocolate bunnies, 72 giant chocolate eggs and 128 chocolate panels. The billboard took three months to build. It was eaten in three hours.

Via: BILLBOARDOM